How Apple Pay Impacts the Franchise Industry
The “mobile wallet” payment technology, which is imbedded in the new iPhone 6 and 6 Plus, will revolutionize the way people pay for things by allowing customers to settle their bill by simply and safely waving their phones at the point-of-sale unit that accepts Apple Pay.
As with each version release, the new Apple iPhones are once again creating a buzz in the world. If you are in the franchise industry, it is the new Apple product that better get your attention, Apple Pay.
“This is leading edge technology,” said Don Boroian, Francorp Founder and Chairman. “This is the way people are going to be paying for goods and services, with the swipe of their smartphones.
“Apple Pay is going to be huge. We are already starting to advise our franchise clients to adopt this technology in their businesses and to include this platform in their operations manuals.”
The stampede to buy smart phones and tablets is having and will have a greater impact on all levels of the franchise industry as this technology evolves.
“If you haven’t already made website adaptations to mobile applications you better do so quickly,” Boroian said. “More and more people are going to their mobile devices to access information and conduct business.”